The science of forgetting
Thursday, July 29, 2010, 4:12 pm No Comments | Post a CommentDay-dreaming during work often means you miss out on what is going on around you while your mind drifts, but a new study suggests that day-dreaming may also impair your ability to retain information acquired just prior to embarking on your mental mini-journey.
Peter Delaney, a professor of psychology at the Univ. of N.C.-Greensboro, led a team of researchers in probing what’s called the “amnesic effect” of day-dreaming by doing two simple experiments with college students.
In the first experiment, the team asked the students to memorize word lists, then they asked them to day-dream about their parents’ house or about their own house. In the second experiment, they asked them to memorize word lists and then day-dream about either an international or a domestic vacation. In each experiment, the disparity in the cognitive meanderings was set up to test whether mental distance had any effect upon the mind’s ability to recall the word lists.
The results are intriguing because the students whose thoughts dawdled on long-distance vacations performed much worse at recalling the word lists than those that thought of domestic getaways. Likewise, the students who lingered on thoughts of their parents home tended to also fare worse at the memory recall tasks than those who day-dreamed about their own homes.
What might explain this disparity? According to the authors, the experiment did not test only physical distance. Rather, it was set up to test mental distance from the reality of a moment, whether that distance was induced by geography, time or even cultural context. Psychologists dub this the “context-change account” of directed forgetting. The authors explain, “The context-change account proposes that shifting one’s thoughts to something different such as a diversionary thought sets up a new mental context in which subsequent items are encoded.” And this mental-context shift causes your mind to peter out at recalling the information acquired from the previous mental context.
Because past research shows that physically moving from one environment to another can produce forgetting, the researchers wanted to look at what happens when people travel through mental space and time. They hypothesized that merely imagining a change in physical location might induce forgetting because people tend to “immerse themselves in the context of that event.” And they figured that the more difference there was between the reality of where a person is in space and time, and where they travel to mentally, then the greater degree of recently encoded information that might be nixed.
With the amount of day-dreaming that I do daily, this makes me wonder how I manage to remember anything at all. Oh yes, post-it notes. Lots of post-it notes.
Moral of the story? If you day-dream at work, and wish to keep your job, try to anchor that drifting mind closer to your cubicle.
NOTES:
Peter F. Delaney, Lili Sahakyan, Colleen M. Kelley, and Carissa A. Zimmerman. 2010. Remembering to Forget: The Amnesic Effect of Daydreaming. Psychological Science. 21(7) 1036–1042. DOI: 10.1177/0956797610374739.



